Principles and Importance of Well-Designed Website
It is seen that online shopping craze is increasing day by day. These days’ people prefer online shopping sitting in their homes and offices just because it is time saving and people can shop peacefully without any disturbances. But what if the shopping website takes too long to open? But what if during payment, the website gets hanged or the payment options are not secured? The answer is simple that customers will lose patience and leave.
A good and well-organized website attracts more customers. A well-designed website enhances business growth. A website should be eye-catching, attractive and user-friendly. People generally compare with other sites before buying anything. Therefore a website should appear convincing and authentic. Visitors often stay in a particular web page for 10-20 seconds. In a moment, they will judge your site and decide whether to stay or leave. So it is very important to create a perfect killing first impression as we all know that first impression is the last impression. The contents in your website should be short and simple but informative and communicative. It is therefore better to hire a professional who has enough skills to design your website effectively. Now let us discuss how to make a website attractive and polished.
GUIDELINES FOR A WELL-DESIGNED WEBSITE:
1. LET IT BE SIMPLE
Your website should not be overloaded with complex designs and unnecessary effects. Unnecessary designs and effects will not impress your visitors. Rather they will get confused and leave. So it is better to keep your website simple but informative.
2. GOOD COLOR COMBINATIONS
Proper choice of color is very important. Perfect color combination will create perfect mood. Colors shouldn’t be too vibrant or too dark. It should be sober.
3. QUALITY IMAGES
A good image can speak a lot about your business. A single good image can tell a complete story. Good image can generate positive emotions. Fluffy pictures should be ignored.
4. NAVIGATION
Navigation should be easy. Too many navigation icons can confuse visitors. People should easily get their information.
5. TYPOGRAPHY
Proper use of typography can do miracle for your website. This is a powerful and important tool to make your website look good and attractive. Proper typography makes text easy to read.
6. A GOOD LOGO
A good and professional logo will attract more visitors because with a proper logo, your company will look more trustworthy. A logo brands a company.
7. PROPER LINKS
The links in your website should work properly. Broken link means broken trust. If your links are not working properly, customers will not trust you.
With increasing numbers of websites on the Internet, competitions are also increasing. People have many options today. So you need to do something to make your website look different and attract more customers. There are many benefits of a good website. Now we will discuss the importance of a well-designed website.
IMPORTANCE OF A WELL-DESIGNED AND WELL-ORGANIZED WEBSITE:
INCREASES WEBSITE TRAFFIC
A good website attracts more customers. A well-organized website shows that their customers will be provided quality services.
EASY NAVIGATION
A well-designed website makes navigation easy. A good navigation design is important for a website. If a website takes too long to load, customers will lose their patience and leave.
BUILDS TRUST
A well-designed and professional website shows that you have enough experience. A good website builds trust and therefore it can make customers feel comfortable.
ENSURE CUSTOMER’S SECURITY
When a website is designed professionally, it looks trustworthy and then customers will feel secured to shop with you. They will feel safe to share their personal details.
SEO-FRIENDLY
A well designed website is also seo-friendly. Proper use of codes and texts increases SERP naturally.
It should be kept in mind that your website will represent your company. So you should try your best to create a perfect first impression. With the help of a good professional designer, your website can receive more traffic. A professional can easily and clearly define your online goal. People should feel safe and secured to do business with you.
